You Need a Coach B*tch

Shame Based Marketing

Chris Hale Episode 91

In this episode, we explore the negative impact of shame-based marketing, particularly within the coaching and self-development industry. I discuss how this approach exploits individuals' insecurities by highlighting personal shortcomings to sell solutions, and reflect on my own past use of such tactics. We need a more empathetic approach that understands the reasons behind behaviors without judgment. Learn how to seek out coaches who promote positive change without shaming and emphasize the importance of addressing the underlying needs rather than just the surface-level actions.

Episode 87 - Are your resolutions  just self-criticism disguised as self-improvement? 

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